How Twitter lost its place as the global town square

How Twitter lost its place as the global town square

The Washington Post reports:

Alex Pearlman, a stand-up comedian in Philadelphia, woke up one morning in June and turned on the local news. A portion of Interstate 95 had collapsed. Pearlman thought it was the type of thing people should know about.

Five years ago, he would have turned to Twitter to spread the news. But on that Sunday morning, he picked up his phone and made a TikTok — which quickly amassed more than 2 million views.

A decade ago, Twitter rose to prominence by casting itself as a “global town square,” a space where anyone could reach millions of people overnight. The platform was pivotal in facilitating large social movements, such as the Arab Spring protests in the Middle East and the Black Lives Matter protests over police violence. In a recent email to staff, Twitter’s new chief executive, Linda Yaccarino, repeated this characterization, calling the site “a global town square for communication.”

But Twitter no longer serves this function. Thanks to a string of disastrous missteps over the past year by new owner Elon Musk — punctuated by the decision last week to cap the number of posts users can view — Twitter is hemorrhaging users and relevance. While Meta’s new Threads app is making an impressive debut, most social media experts say TikTok reigns as the new global town square and has held that role for quite a while. [Continue reading…]

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