X drums up ad business with threats and intimidation
The Wall Street Journal reports: Late last year, Verizon Communications got an unusual message from a media company that wanted its business: Spend your ad dollars with us or we’ll see you in court. The threat came from X, the social-media platform that has been struggling to resuscitate its ad business after many corporate advertisers fled over concerns about loosened content-moderation standards following Elon Musk’s $44 billion purchase in late 2022. It worked. Verizon, which hadn’t advertised on X since…