Changing the language of climate change

By | January 23, 2023

Scientific American reports:

Climate change is already disrupting the lives of billions of people. What was once considered a problem for the future is raging all around us right now. This reality has helped convince a majority of the public that we must act to limit the suffering. In an August 2022 survey by the Pew Research Center, 71 percent of Americans said they had experienced at least one heat wave, flood, drought or wildfire in the past year. Among those people, more than 80 percent said climate change had contributed. In another 2022 poll, 77 percent of Americans who said they had been affected by extreme weather in the past five years saw climate change as a crisis or major problem.

Yet the response is not meeting the urgency of the crisis. A transition to clean energy is underway, but it is happening too slowly to avoid the worst effects of climate change. The U.S. government finally took long-delayed action by passing the Inflation Reduction Act in August 2022, but much more progress is needed, and it is hampered by entrenched politics. The partisan divide largely stems from conservatives’ perception that climate change solutions will involve big government controlling people’s choices and imposing sacrifices. Research shows that Republicans’ skepticism about climate change is largely attributable to a conflict between ideological values and often discussed solutions, particularly government regulations. A 2019 study in Climatic Change found that political and ideological polarization on climate change is particularly acute in the U.S. and other English-speaking countries.

One thing we can all do to ease this gridlock is to alter the language and messages we use about climate change. The words we use and the stories we tell matter. Transforming the way we talk about climate change can engage people and build the political will needed to implement policies strong enough to confront the crisis with the urgency required. [Continue reading…]

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