Advertising agency Goodby Silverstein, owned by the Omnicom Group, has announced that it intends to join the ”#StopHateForProfit” campaign and pull advertising from Facebook next month.
The agency’s clients include the likes of BMW, HP, PayPal, Pepsi, Doritos, and Adobe.
Last week, a group of six organizations, including the Anti-Defamation League, the National Association for the Advancement of Colored People, Sleeping Giants and Color of Change, called on Facebook advertisers to halt their spending on the social media platform during the month of July. They’re asking large brands “to show they will not support a company that puts profit over safety.”
“We will join #StopHate4Profit and stop posting on @Facebook for the month of July,” Goodby Silverstein said via Twitter.
“We are taking this action to protest the platform’s irresponsible propagation of hate speech, racism, and misleading voter information. We encourage clients and our own people to join us.” [Continue reading…]