Climate Reality Project reports:

It’s no secret that fossil fuel companies have cast doubt on climate science for decades. What’s more, it should be no surprise that they’ve spent billions lobbying against any serious regulation of their emissions.

What might be less well known, however, is the extent of their greenwashing: the tactic oil, coal, and gas companies have increasingly turned to as public sentiment against their products has grown.

What exactly is greenwashing, you may ask?

It’s a form of deceptive marketing in which a company, product, or business practice is falsely or excessively promoted as being environmentally friendly.

Taking a close look at a few case studies makes one thing clear: fossil fuel ads often fail to provide a transparent, full picture of companies’ real actions. [Continue reading…]