How social media undermines democracy by promoting dishonesty and mob dynamics
Social media has given voice to some people who had little previously, and it has made it easier to hold powerful people accountable for their misdeeds, not just in politics but in business, the arts, academia, and elsewhere. Sexual harassers could have been called out in anonymous blog posts before Twitter, but it’s hard to imagine that the #MeToo movement would have been nearly so successful without the viral enhancement that the major platforms offered. However, the warped “accountability” of social media has also brought injustice—and political dysfunction—in three ways.
First, the dart guns of social media give more power to trolls and provocateurs while silencing good citizens. Research by the political scientists Alexander Bor and Michael Bang Petersen found that a small subset of people on social-media platforms are highly concerned with gaining status and are willing to use aggression to do so. They admit that in their online discussions they often curse, make fun of their opponents, and get blocked by other users or reported for inappropriate comments. Across eight studies, Bor and Petersen found that being online did not make most people more aggressive or hostile; rather, it allowed a small number of aggressive people to attack a much larger set of victims. Even a small number of jerks were able to dominate discussion forums, Bor and Petersen found, because nonjerks are easily turned off from online discussions of politics. Additional research finds that women and Black people are harassed disproportionately, so the digital public square is less welcoming to their voices.
Second, the dart guns of social media give more power and voice to the political extremes while reducing the power and voice of the moderate majority. The “Hidden Tribes” study, by the pro-democracy group More in Common, surveyed 8,000 Americans in 2017 and 2018 and identified seven groups that shared beliefs and behaviors. The one furthest to the right, known as the “devoted conservatives,” comprised 6 percent of the U.S. population. The group furthest to the left, the “progressive activists,” comprised 8 percent of the population. The progressive activists were by far the most prolific group on social media: 70 percent had shared political content over the previous year. The devoted conservatives followed, at 56 percent.
These two extreme groups are similar in surprising ways. They are the whitest and richest of the seven groups, which suggests that America is being torn apart by a battle between two subsets of the elite who are not representative of the broader society. What’s more, they are the two groups that show the greatest homogeneity in their moral and political attitudes. This uniformity of opinion, the study’s authors speculate, is likely a result of thought-policing on social media: “Those who express sympathy for the views of opposing groups may experience backlash from their own cohort.” In other words, political extremists don’t just shoot darts at their enemies; they spend a lot of their ammunition targeting dissenters or nuanced thinkers on their own team. In this way, social media makes a political system based on compromise grind to a halt. [Continue reading…]