She risked everything to expose Facebook. Now she’s telling her story
The world first learned of Sophie Zhang in September 2020, when BuzzFeed News obtained and published highlights from an abridged version of her nearly 8,000-word exit memo from Facebook.
Before she was fired, Zhang was officially employed as a low-level data scientist at the company. But she had become consumed by a task she deemed more important: finding and taking down fake accounts and likes that were being used to sway elections globally.
Her memo revealed that she’d identified dozens of countries, including India, Mexico, Afghanistan, and South Korea, where this type of abuse was enabling politicians to mislead the public and gain power. It also revealed how little the company had done to mitigate the problem, despite Zhang’s repeated efforts to bring it to the attention of leadership.
“I know that I have blood on my hands by now,” she wrote.
On the eve of her departure, Zhang was still debating whether to write the memo at all. It was perhaps her last chance to create enough internal pressure on leadership to start taking the problems seriously. In anticipation of writing it, she had turned down a nearly $64,000 severance package that would have involved signing a nondisparagement agreement. She wanted to retain the freedom to speak critically about the company.
But it was just two months before the 2020 US election, and she was disturbed by the idea that the memo could erode the public’s trust in the electoral process if prematurely released to the press. “I was terrified of somehow becoming the James Comey of 2020,” she says, referring to the former FBI director who, days before the 2016 election, told Congress the agency had reopened an investigation into Hillary Clinton’s use of a private email server. Clinton went on to blame Comey for her loss.
To Zhang’s great relief, that didn’t happen. And after the election passed, she proceeded with her original plan. In April, she came forward in two Guardian articles with her face, her name, and even more detailed documentation of the political manipulation she’d uncovered and Facebook’s negligence in dealing with it.
Her account supplied concrete evidence to support what critics had long been saying on the outside: that Facebook makes election interference easy, and that unless such activity hurts the company’s business interests, it can’t be bothered to fix the problem. [Continue reading…]