Michael Bloomberg has bigger plans for 2020 than running for president. The billionaire and former New York City mayor has been openly dreaming of the White House for 25 years, and spent huge amounts of time and money four times over the past 10 years trying to figure out a way to get himself there.
But he has hesitations about this race, too. He’s not sure there is a realistic space in the Democratic primaries for his centrist record. And he almost certainly won’t run if Joe Biden does, members of his team believe.
While no final decision has been made, his aides have been working on a fallback that only a man worth $40 billion can afford. Bloomberg is pouring hundreds of millions of dollars into a data-centric political operation designed to ensure one goal: crush Donald Trump.
Though a budget has not been set, this effort would almost certainly become the biggest and most powerful political organization in the country overnight. It would also be the only real counter to the operation that Trump’s campaign put together in 2016, which reached out to millions of voters in a more targeted, under-the-radar way, and helped deliver the election to Trump by shaping voters’ thinking for months and then activating them on Election Day. [Continue reading…]