Social media and the neuroscience of predictive processing
Mark Miller and Ben White write: Levi Jed Murphy smoulders into the camera. It’s a powerful look: piercing blue eyes, high cheekbones, full lips and a razor-sharp jawline – all of which, he says, cost him around £30,000. Murphy is an influencer from Manchester in the UK, with a large social media following. Speaking on his approach to growing his fans, he says that, if a picture doesn’t receive a certain number of ‘Likes’ within a set time, it gets…