‘It’s time to be a man and vote for a woman’
A man in a baseball cap strides through a field of corn. A woman in flannel turns and smiles, a line of trucks visible behind her. As piano music swells, an American flag ripples in a gentle breeze. This video is pure, uncut Americana. Naturally, it’s a political ad.
Specifically, it’s an ad made by the Lincoln Project, a group of moderates and former Republicans united by a desire to topple Donald Trump and support Kamala Harris. And it’s making one of the most obvious appeals to men and masculinity yet in the 2024 election.
As the ad nears its crescendo, the deep voice of Sam Elliott, an actor best known for playing grizzled but folksy cowboy types, demands: “What the hell are you waiting for? Because if it’s the woman thing, it’s time to get over that.” He continues: “It’s time to be a man and vote for a woman.” [Continue reading…]