Trump’s bro whispering could cost Democrats too many young men
Compared with when Mr. Trump ran in 2020, young male voters are now less likely to support government-backed climate change solutions (down 15 points, according to our poll) and affirmative action for qualified candidates (down eight points). They are more likely to question immigration policy (up 12 points), free trade (up 10 points) and whether government stimulus leads to economic growth (up seven points). They are also more likely to believe that religious values should play a more important role in government (up six points).
Is this rightward drift among young men simply a short-lived, Trump-inspired episode or a more permanent transformation? The answer lies partly in Ms. Harris’s ability to connect with and motivate young voters as the campaign nears its end.
To be sure, she is doing better than Mr. Biden. Among men 18 to 29, her favorable rating is 44 percent, seven percentage points higher than Mr. Biden’s and thirteen points higher than Mr. Trump’s. While Mr. Biden’s age and traditional political approach often created distance with younger voters, Ms. Harris’s ability to engage across digital platforms and tap into youth culture sets her apart. Our polling also shows that while Mr. Trump has made significant inroads with young men, more still find Ms. Harris more relatable and competent. Mr. Trump still holds a narrow advantage on the economy, patriotism and strength, but Ms. Harris’s connection with young men continues to grow, suggesting she has yet to reach her ceiling with this demographic.
But to win more votes from young men, Ms. Harris must address their fears head-on and present a bold vision that speaks to their desire for purpose and strength. Of course, a clear economic vision that charts a pathway to financial independence is paramount, but it may not be enough to counter Mr. Trump’s appeal on this issue in the closing days. Ms. Harris needs to go big.
Here’s one way. To reignite the hope of the emerging generation, Ms. Harris should make a sweeping national call to both military and civilian service — name it the Generation Z Compact to Rebuild and Renew America. Such a plan would offer a sense of identity, community and patriotism, while providing economic stability and skill building — things many young men feel they are missing. [Continue reading…]