Martin Pengelly writes:

Democratic voters should read Rick Wilson’s new book, he says, and heed his advice about how to beat Donald Trump.

Why? “Unless your candidate is a generational superstar like Barack Obama or Bill Clinton” – and it’s not a push to say there is no such Democrat this year – “we know all the tricks to beating them and we’ve used them over and over again.”

By “we” he means the Republican party. Wilson is a top Republican strategist with 30 years’ experience. He has made myriad attack ads, notorious among them efforts in support of Rudy Giuliani in New York in 1998 and against Obama 10 years later.

But Wilson’s first book, a bestseller released in 2018, was called Everything Trump Touches Dies. The sequel, out next week, is Running Against the Devil. The GOP enjoyed success after success but it has fallen under the sway of Trump. Wilson wants no more.

“We control 38 state legislatures right now and there’s a reason for that: it’s because of guys like me,” he says, on the phone from Florida. “I helped to build some of the tools in the toolbox for how you go out and exploit the cultural divisions in the country, and the political divisions, to win for Republicans in blue and purple areas. On paper it looks hard but we worked hard and recognised that the way to win is sometimes to not tell people who you really are.” [Continue reading…]